Are you curious about using mixed methods in your research and want to learn how to draw on the strengths of both inductive and deductive approaches?
Come join our AOM PDW: "Full-Cycle Research: Leveraging Mixed Methods to Discover and Influence Real-World Phenomena," #18814 scheduled for Sunday, July 27th from 2-4pm CEST at the Bella Center in Hall B-B4-m3.
This session is open to all - no need to apply in advance.
The PDW will include a roundtable discussion with audience members and full-cycle research experts, with the goal to help participants identify opportunities to build their inductive projects into full-cycle research projects. If you would like to workshop your project, please come prepared with a short pitch explaining your research (1 page document) and questions about how you might take it into a theory-testing direction.
The session will feature brief presentations from Hooria Jazaieri and JP Vergne, who will also participate in a roundtable discussion along with Amandine Ody-Brasier, Giada Di Stefano, and Thomaz Teodorovicz.
Please reach out to myself (llesana@iese.edu) or the other organizers, Megan Gorges (mgorges@hbs.edu) and Miya Draga (mdraga@hbs.edu), with any questions. We look forward to seeing you in Copenhagen!
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Lorenzo Lesana
Doctoral Student
IESE Business School
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